I am a design leader who builds ambitious teams that solve complex, real world problems. I am drawn to missions that prioritize people.
Work as a design leader
Most recently, I led the product design team at Loyal. I believe an exceptional team is the key to successful products. To build that team, you need to create a culture of trust, support, curiosity, and autonomy. Read more about my team and our work here.
Scaling Point Solutions to an Enterprise SaaS Platform
Improving health by making care more clear, accessible, and efficient for patients, providers and staff they rely on.
Kind words from colleagues
Building a Digital Health Record
Reducing maternal mortality rates and infant stunting through patient data at point of care.
I hired and led an exceptional product design team that built a cohesive and clean enterprise SaaS platform experience.
Transforming Design at Loyal Health: A 4 Year Journey
Selected works
As a product designer, I research, strategize, and design meaningful experiences for mission-driven organizations. I thrive on ambiguity, connecting with users, and using data to improve systems. Read more about my work here.
Redesigning a Find A Doctor Service
Helping patients find the right doctor and increasing appointments scheduled.
Creating an Open Sourced EHR
Improving the quality of patient care in areas with limited bandwidth and infrastructure across more than 50 countries.
“It was an absolute privilege to work under Amira's direction during my time at Loyal. She has an incredible capacity for cutting through the noise and churn of startup environments, staying honed in on people Loyal serves and ensuring what gets built is reliable, ethical, and valuable. Amira supports her designers in ways that ensure they flourish: creating an environment full of trust, warmth, and candor, creating room for each team member to grow and supporting them taking greater agency and responsibility for what they're building.
Building and leading product design team today demands so much of someone: product expertise, a steady hand to navigate business volatility and uncertainty, and an unwavering ability to support a team to create their best work. Amira encompasses all that and so much more—she's her team's "true North," and I'm deeply grateful for my time working with her.”
Andy Birch
Senior Product Designer
“ In my more than two years working with Amira, what routinely stood out most to me was the sheer amount of care and concern she extended not only to me and the rest of the design team, but also to each and every one of her colleagues. Regardless of what was going on, she remained dedicated to ensuring those around her had the resources and agency to flourish, especially in an ever-changing startup environment. This attitude was reflected in her ability to grow and cultivate a talented and thoughtful design team as well as encourage a safe, supportive design culture committed to continuous improvement…” read more
Tyler McLeod
Product Designer
A Healthcare-First Listings Management Product: 0 to 1
I led my team in creating a B2B product earned $1.8 million in revenue and led to our 1st enterprise platform deal.
Let’s talk
I enjoy grabbing coffee in person and virtually. Message me at apettus3 [at] gmail [dot] com or on LinkedIn.
Work
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